--- a/exceptionrules.txt
+++ b/exceptionrules.txt
@@ -2522,17 +2522,16 @@ armstrongmywire.com,atlanticbb.net,Biz.c
@@||googleadservices.com/pagead/aclk^$subdocument
! Experimental
@@##a[href*=".doubleclick.net/activity"]
@@||doubleclick.net/activity*$subdocument,image
@@||doubleclick.net/json
@@||doubleclick.net/pagead/conversion
@@||fls.doubleclick.net^$subdocument,image
-@@||google-analytics.com/__utm.gif
@@||google.com/ads/conversion
@@||google.com/ads/user-lists/$image,subdocument,third-party
@@||google.com/gen_204
@@||googleads.g.doubleclick.net/aclk$subdocument
@@||googleads.g.doubleclick.net/pagead/conversion
@@||googleads.g.doubleclick.net/pagead/viewthroughconversion$subdocument,image
@@||googleadservices.com/pagead/conversion
@@||googleadservices.com/pagead/viewthroughconversion